
About us
EV Life is on a mission to make EVs more affordable for everyone.
Our Vision
You shouldn't have to choose between saving the planet and saving money. We're making EVs easier and more affordable to drive than gas cars.


Our Story
The #1 barrier to electric vehicle adoption is upfront price¹.
EV Life's founders Kevin and Peter wanted to solve a problem they faced firsthand: how to cut through the complexity of EV incentives and know exactly which rebates they qualified for.
Our first prototype helped car buyers calculate EV rebates in seconds. Today, our technology is trusted by leading automakers nationwide to power a suite of EV savings tools:
But a great incentive calculator is only part of the solution. Our customers asked us for more.
So we're expanding our partnerships with auto retailers, dealers, and lenders — bringing the same tools that power national automaker websites directly to the point of sale, where buying decisions are made. And we're developing AI tools that give every potential driver a clear picture of what an EV would actually save them, driving more conversions and helping millions of Americans who want to go electric but can't yet justify the cost.
Want to bring this to your customers?Let's talk
Standing on the
shoulders of giants.
We're proud to have been founded through winning Techstars Startup Weekend Folsom, mentored by the LACI Innovators' Program and the On Deck Climate Fellowship, and funded, in part, by a CalSEED grant from the California Energy Commission.




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¹ Studies by Deloitte (2023) and Cox Auto (2021)

